1. America: Pro-Democracy, Pro-Capitalism, Pro-Competition
  1. Nonpartisanship
    1. our own partisan political beliefs do not affect our work at American Politics Company.
    2. we do not allow hate speech or illegal content
    3. we do not exercise editorial control except reserving the right to reject content, especially advertising, that is anti-America (anti-Democracy, anti-Capitalism, anti-Competition)
  1. Integrity and Transparency
      • sunlight is the best disinfectant
      • unlimited, anonymous political spending hasn’t been good for America; let’s make attribution back to the spender the new standard
  1. Speed
      • we’ve gotta do this with urgency; the election’s in November!
  1. Excellence
      • details matter
  1. Boldness
      • politics is political; controversy is inevitable